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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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Jun 27, 2022

In this episode, my guest talks about creating partners collaborators, and allies for women in sales. men are key to this. she's written a book to help men to support women in sales to help them to develop a better language and culture the genders fairness and understanding this not only supports women but it supports...


Jun 20, 2022

In this episode, my guest discusses sales coaching and its importance in training. Within one month of training, 87% of skills are lost. Coaching allows sales leaders and managers to change what they do and how they do it and better transfer positive behaviours to their teams.

 

You'll learn a lot about the alchemy of...


Jun 13, 2022

In this episode of Scale Your Sales podcast, Leanne Chescoe, B2B marketing expert, talked about account-based marketing, and the next generation is performance-based experience.

 

You may know that I have a real preference for customer experience and its impact on sales, so hear my guest talk about how this helped to...


Jun 6, 2022

In this episode, my guest gave so many great insights and actual know-how and practical tips on how to most efficiently use LinkedIn, how to create the conversations that you want, how to use LinkedIn with a LinkedIn sales navigator, and why you would like to be on LinkedIn cells navigator what it how to develop the...


May 30, 2022

In today's episode, my guest talks about aligning the revenue organisation to accelerate growth through the buyer's journey and goes into great detail about why this is of critical importance today.

 

My next guest is a fractional Chief Revenue Officer, helping organisations of all sizes fix revenue problems by aligning...