Apr 25, 2022
In today's episode, my guest talks about the importance of selling with love. Jason Marc Campbell mentions the four levels of emotions in sales, and I love the way he explains the five loves in selling. The Impact you make, the Buyer, the Product, the Process and the Self.
As the author of Selling With Love, and host...
Apr 18, 2022
Today's guest talks about Side B. The title of her book is Side B: Remix your Leadership Style. In this episode, we go through the differences between Side A, the predominant leadership style, and Side B. These are the leadership traits that are really important not only now, but going forward. These are the...
Apr 11, 2022
In this episode, we talk about the challenges and changes emerging from executives who are now responsible for the entire customer life cycle, and my guest talks about the air gaps, failure points and the overall experience, spanning sales, marketing and service.
You have got to get and read the latest book by Stephen...
Apr 4, 2022
In this episode, my guest talks about how we need to drive customers down the path to mutual value co-creation. We talked about Strategic Account, or as we call it here in the UK, Key Account Management.
Harvey Dunham is the Managing Director and has led for 6 years the Strategic Account Management Association SAMA....