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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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Oct 6, 2019

Watch the Scale Your Sales Podcast. In Episode 003 Carolina talks about clients looking for someone they can trust, someone that can get things done both externally and internally. She talks about why Some people think that sales are for salespeople only. You could be an analyst or in operations, she says, it is an exercise in influence, we all have a role of influence and this is a sales exercise.

00:00 Worried About Sales, Al and Diversity? Listen to Carolina Castillo’s Sales Insights.

01:12 Clients are looking for somebody they can trust and can get the job done.

03:12 As a salesperson you need to be a trusted advisor to help the buyers through the buying process.

06:08 Today with artificial intelligence people have more resources to be better informed.

07:13 Why sales help women feel confident that they could achieve outstanding results.

13:19 Carolina's financial director Father told her: “sales are the first line in the P&L so that's how important it is.”

14:18 Carolina encourages everybody to think about the basics and read plenty of sales books and podcasts 😊

15:46 Find out what personal item Carolina would take to a Desert Island?

17:18 End

Carolina gives so much practical insight and advice it was a pleasure having her on the show sharing her expertise. Let us know what you think?