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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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  2. #272 Celeste Bayles - Navigating Company Acquisitions: Positivity and Synergy in Sales Operations

#272 Celeste Bayles - Navigating Company Acquisitions: Positivity and Synergy in Sales Operations

Dec 16, 2024

In this weeks’ Scale Your Sales Podcast episode, my guest is Celeste Bayles.

 

Celeste is a dynamic sales operations leader known for transforming revenue organizations and expertly integrating sales team’s post-acquisition. With expertise in CRM and AI-powered sales optimization, she enhances seller efficiency and focuses teams on high-value opportunities, driving seamless transitions and sustainable growth across complex, multi-platform environments.

 

In today’s episode of Scale Your Sales podcast, Celeste shares valuable insights into building strong cross-departmental relationships and crafting tailored sales messages for specific roles. She emphasizes the importance of active listening, understanding client challenges, and simplifying the buying process to drive success. Drawing from her experience with company acquisitions, Celeste offers practical advice on integrating technology and maintaining a positive outlook during periods of change.

 

Welcome to Scale Your Sales Podcast, Celeste Bayles.

 

 

Timestamps:

00:00 Navigating Company Acquisitions

05:57 Employers using STAR method improves interview clarity.

09:07 Assessing adaptability and problem-solving in sales candidates.

11:11 Ask questions, listen, be authentic in sales.

15:42 Guide inexperienced buyers to achieve goals collaboratively.

17:40 Employee experiences excitement and uncertainty post-acquisition.

23:12 Continuously evaluate and adapt to sales needs.

24:30 Sales enablement: training, RFP assistance, data-driven insights.

29:28 Evaluate company strengths; avoid unnecessary technology debt.

31:49 Encourages self-belief and celebrates everyday heroism.

 

https://www.linkedin.com/in/celesteyarbrough/

https://www.instagram.com/celestebayles/

https://x.com/celesteyarbro

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

LinkedIn: https://www.linkedin.com/janice-b-gordon/

Twitter: https://twitter.com/JaniceBGordon

Scale Your Sales Podcast: https://scaleyoursales.co.uk/podcast

More on the blog: https://scaleyoursales.co.uk/blog

Instagram: https://www.instagram.com/janicebgordon

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And more!

Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.