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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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  1. All Episodes
  2. 2021
  3. 03

#078: Malcolm McDonald - If you don’t know the Basics of Marketing, Social Media is not going to Work!

Mar 28, 2021

My next guest of Scale Your Sales Podcast, was my Marketing Professor when I did my EMBA at Cranfield School of Management. Before he becoming a Professor at six of the UK's top Business Schools, he was Marketing and Sales Director of Canada Dry, with a sales force of 150. He is the author of 46 books, one of which...

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#077: Amy Franko - Why Your Energy is Important in the Sales Process.

Mar 20, 2021

My next guest is Amy Franko, her sales career at IBM and Lenovo, and continued when she took the leap into entrepreneurship, starting her sales training firm. She is a LinkedIn Top Sales Voice. Not only am I jealous I am a fan of Amy Franko.

00:00 Why Your Energy is Important in the Sales Process.

01:28 With the...

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#076: Kia Puhm - Why You Must Be Agile to Support Your Clients' Path and Desires?

Mar 13, 2021

My next guest is Kia Puhm, a trailblazer in the field of Customer Success with 26 years of experience in the tech industry, is the founder and CEO of DesiredPath. Obsessively passionate about aligning the interests of customers, vendors and employees, Kia created the Intelligent Frameworkâ„¢ to help companies be...

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#075 Blaire G Hervey - Why sales organisations need to change and hire more people of colour and accept diversity is natural.

Mar 6, 2021

My next guest of Scale Your Sales Podcast is Blaire G Hervey, a Business + Career Coach and Sales Enablement Leader at Amazon Web Services. She’s an inspirational Maverick, making her mark with start-ups + tech giants experiencing rapid growth. Her true passion lies in innovating for women of colour, helping them 

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