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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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  2. #278 Priya Lakshmi - Empowering Sales Teams with the Power of Three for Sustainable Growth

#278 Priya Lakshmi - Empowering Sales Teams with the Power of Three for Sustainable Growth

Feb 11, 2025

In this weeks’ Scale Your Sales Podcast episode, my guest is Priya Lakshmi.

 

Experienced consulting sales leader with a passion for transforming financial services with the power of technology. Currently the UK CRO for GFT Group and leading the sales, partnerships and marketing and driving growth strategies for the UK business. Have a track record of delivering sustained revenue growth through deep customer relationships and driving innovative solutions.

 

In today’s episode of Scale Your Sales podcast, Priya shares how uniting sales, partnerships, and marketing under her leadership drove GFT’s record year, with partnerships generating a significant share of leads. In conversation with Janice, they discuss diversity in sales, fostering empowerment, and understanding individual motivators within teams. This episode offers actionable insights on optimizing performance, managing internal processes, and prioritizing customer obsession in the tech industry, along with personal leadership experiences in a traditionally male-dominated field.

 

Welcome to Scale Your Sales Podcast, Priya Lakshmi.

 

 

Timestamps:

00:00 Power of Three: Sales Strategy

04:47 Navigating Partner Mindset Shifts

09:45 Sales Team Integration Challenges

13:05 "Be Bold in Tech Sales"

16:42 Diversity in Sales Leadership Lacking

18:34 Empowering Women Leaders in Organizations

21:43 Empowerment and Role Models

26:00 Introverts Excel in Sales Careers

29:39 Tailored Coaching for Sales Success

33:33 Empowerment and Ownership Culture

34:22 Empowered Sales Through Agile Operations

38:26 Balancing Family and Career Challenges

 

 

https://www.linkedin.com/in/priya-lakshmi-09ab004/

 

 

Janice B Gordon is the award-winning Customer Growth Expert and Scale Your Sales Framework founder. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021. Janice helps companies worldwide to reimagine revenue growth thought customer experience and sales.

 

Book Janice to speak virtually at your next event: https://janicebgordon.com

 

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Visit our podcast website https://scaleyoursales.co.uk/podcast/ to watch or listen.