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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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Aug 29, 2022

In this week's episode of the Scale Your Sales podcast, my guest, Bethany Ayers is Chief Operations Officer at Decision Intelligence Company, Peak, a SoftBank-funded scaleup. 

With experience building successful, high-growth SaaS businesses. Bethany Ayers was rated a top 10 sales leader in the UK. 

Bethany Ayers is an active contributor to discussions about leadership, vulnerability, SaaS metrics, fundraising and women in tech. 

Welcome to Scale Your Sales Podcast, Bethany Ayers.


00:00 - The significance of AI in Sales

2:15 – Become an AI driven businesses

4:30 – How to be smart around data

10:50 – The importance of simple sales procedure

14:00- Active listening as a way to fill in gaps in your sales process

19:30 – Bethany’s views on the diversity in Sales.

21:30 - Powerful and effective sales management is crucial.

Janice B Gordon is the award-winning Customer Growth Expert and founder of Scale Your Sales Framework. She is by LinkedIn Sales 15 Innovating Sales Influencers to Follow 2021, the Top 50 Global Thought Leaders and Influencers on Customer Experience Nov 2020 and 150 Women B2B Thought Leaders You Should Follow in 2021 

Janice helps companies worldwide to reimagine revenue growth through customer experience and sales.

Book Janice to speak virtually at your next event



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