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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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Aug 9, 2021

My next guest of Scale Your Sales Podcast is Morgan J Ingram. He is the director of execution, evolution at JB sales training, they focus on delivering to sales development teams to enhance their skill set and performance. Morgan has been named one of the top 50 sales leaders to follow by LinkedIn, a top 25 sales development thought leader by inside sales, LinkedIn's top sales voices 2018 2019 2020. Welcome to Scale Your Sales Podcast Morgan J Ingram 

00:00 Why Leverage Video Content to Engage with Customers on a Human Level    

4:02 Why Morgan says, Video Proposal can Help Close Multiple Deals? 

7:38 Why Video is another way to Connect with Customers on a Human Level? 

10:38 Gary Vee’s advice on don’t be the Expert, start Documenting your journey to be Relatable to Audiences. 

15:27 Salespeople need to Focus on Solving Customers’ Problems, instead of the Number or Quotas 

19:37 Organization needs to have an Alignment in Sales Team and Revenue Team to Leverage Customer Success  

23:47 Why companies need to Build Up a Safe Place for Salespeople to Share their Journey and Help Solve their Problems. 

29:00 End


Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencers in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership.  

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