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Welcome to Scale Your Sales weekly Monday 12 midnight GMT podcast, No 8. of 42 Best Podcast For Every Sales Professional 2020. Dedicated to learning from amazing experts and influencers to help you on your journey to Scale Your Sales. A show created for B2B executives, sales leaders, key account managers and customer serving professionals, to engage with lively conversations on customer experiences, strategic revenue growth and modern sales know-how.

I am Janice B Gordon, the Customer Growth Expert. Sales is not a function of the business; sales are the primary outcome of the business and marketing is a part of this sales process rather than the other way around. What is critical to a productive business is how the customer experiences the sales process and what outcomes the customer requires from the sale. The more focused you are on the customer outcome the more productive your sales process. More on Scale Your Sales website.

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May 30, 2021

You are going to love this conversation!

Heads Up - VanillaSoft is hiring!

My next guest of Scale Your Sales Podcast is Darryl Praill - the CRO of VanillaSoft. He is a top 50 sales keynote speaker a 2020 top 10 branding expert, a social media influencer, and a category-leading podcaster and serial entrepreneur. He has raised almost a hundred million dollars in funding as has been an acquirer and acquired and gone public. Welcome to Scale Your Sales Podcast Darryl Praill

00:00 Leveraging Your Personal Band Creates Awareness and Customers for the Company 

07:10 Darryl says The World Had Changed, Sales and Marketing Has Really Grayed Out 

09:54 Marketing and Sales Start to Cross-pollinate 

11:52 How Do You Get Notoriety and Visibility While Not Having a Lot Less Money? 

15:58 Darryl says Ignore the Vanity Metrics, Your Reputation Will Establish Yourself. 

18:30 Why the Onboarding Process Gets the Right Team that Reflects the Culture of the Company 

23:04 The Whole George Floyd Thing in the States Has That Changed Behaviors? Maybe A Little! The Sales World Is Far More Aware Now Because Of Advocacy Groups like Women in Sales and That's Great.  

26:38 Darryl says Be Exclusive, Be Diverse to Make the Company a Better Place. 

33:52 End.  

Go to click on the VanillaSoft logo and see all the social content that the speakers are putting out - this is the insides view.  

Connect with Darryl Praill on  or find all his content by putting his name on Google.

Darryl has a great show on the Sales Experts Channel called DRIVE it is on Friday and you do not want to miss this.




Janice B Gordon, the awarding-winning Customer Growth Expert and founder of Scale Your Sales, listed 25 of the Top 100 Global Business Influencer in 2017. Janice helps companies around the world adopt the Scale Your Sales framework to develop their leading-edge capabilities in securing, maintaining, and growing their most valued customer relationships for long-term value and partnership.  

Book Janice to speak virtually at your next event  



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